Creating a sustainable online presence is different than simply “advertising online”. At WSI, our Internet Consultants focus on using cutting-edge technologies that offer measurable results in order to create customized Internet marketing solutions for clients.
Dedicated telemarketers have been replaced with the ultimate 24/hour digital salesman – websites. Generating qualified leads starts with attracting more online attention to a website’s landing pages by telling the world who you are. This type of lead generation is done via a number of platforms, such as offline promotions that direct people to a landing page on your website, banner ads, link exchanges and social media marketing .
WSI Internet Consultants are able to change the way businesses generate leads. Instead of cold-calling people (who rarely want to listen to a sales pitch), qualified leads are generated by creating online visibility, engaging content and attention-grabbing ads.
Internet marketing helps our clients build an ongoing stream of profitable traffic to their websites and connect with customers when they are making a buying decision. Remember, if customers can’t find you they will find your competition.
Building a client contact list should be a top priority for any company owner who wants to increase their customer loyalty and expand their customer database. WSI Internet Consultants can help build your customer database using proven internet marketing tactics like pay-per-click (PPC) and search engine optimization (SEO) .
Paid search advertising techniques like pay-per-click can give you the immediate benefit of having a link to your website or landing page at the top of search engines by purchasing specific keyword phrases that are related to your business. Skilled, continuous management of these campaigns can not only help you build your customer database, but also lead to lucrative conversions.
Getting on the 1st page of Google (through organic search results) isn’t easy, but a focused, measurable search engine optimization plan prepared by one of our WSI Internet Consultants can guarantee 1st page Google results within a year. In-bound linking, directory submissions, blog linking and article posting will add value to your web properties and build your customer database.
Social Media platforms, such as Twitter, Facebook, Bit.ly, Disqus, LinkedIn, Reddit, Digg, Technorati, Delicious, Squidoo, Ping.fm and Blogger have leveled the playing fields for many SME’s. These tools allow even the smallest business to create a large company presence in the social media sphere. Our WSI Internet Consultants can construct a social media marketing plan that will help you demonstrate your industry expertise to your customers and ultimately build your brand credibility across your consumer audience.
When executed correctly, email marketing is an effective and inexpensive way to communicate and connect with customers. WSI’s email marketing campaigns allow businesses to target various groups by customizing messages that appeal to their clients specifically. Engaging with your customers using internet marketing tactics, can offer your business unmatched customer targeting and tracking capability. It can also increase your customer loyalty and make sure your clients get all the information they need to make a purchase with effective customer communication.
Contact a WSI Internet Consultant to find out more about creating a customized internet marketing plan for your business.