The WSI culture is based on the notions of community, trust and a strong passion for helping our clients grow their businesses with digital marketing. Our network of marketers shares a strong internal bond, and much like a family, we all have the same set of values and goals. We also like to have fun and truly believe that the success of our clients is the most enjoyable and fulfilling part of our work.
The following is a list of guiding principles that we’ve used to form The WSI Culture Code. We try to practice and preach each of the code’s aspects in our relationships with each other, our clients and our industry partners.
The cornerstone of almost every aspect of life is communication. An open and honest two-way exchange of information is vital to successful relationships, campaigns and both external and internal processes. We strive to ensure we’re effectively communicating on every level of our dealings.
The Internet is in constant flux, which means the tactics employed by digital marketers are also always changing. The ability to adapt and evolve along with the industry is one of the most important functions of a successful digital marketing company. We dedicate time and energy to keeping up-to-date and educated on the shifts and trends in the industry so we can bring this knowledge back to our clients and their campaigns.
When a job is done with real energy and enthusiasm, it shows. That’s our goal at WSI - to be energetic and enthusiastic about our jobs and every client and partner we encounter. We believe that loving our work and having fun doing it creates the kind of dynamic environment that breeds greatness.
Business is really about building relationships, and you can’t have successful relationships without being honest. We aim to be transparent in all our dealings with each other, clients, and partners. You can trust us to do what we say we’re going to do and explain to you why we’re doing it - our word is our bond.